Are they the seeds to be nurtured to bring in automation, innovation and transformation. There is a saying, necessity is the mother of invention. I would say, innovation is amalgamation of creativity and necessity. We need to understand the ecosystem, to apply creativity and identify the ideas to bring in change. We need to be competent with changing ecosystem and think beyond the possible. What is the biggest challenge in doing this? "Unlearning and Learning", we think the current ecosystem is the best. Be it health, finserve, agriculture or mechanical domain, we need to emphasize with the stakeholders, to come up with the strategy to drive. The very evident example here is the quality of life is changing every millisecond. Few decades back the phone connection was limited to few, but today all the millennials are having a mobile phone. Now phone is not just a medium to talk, but are so powerful devices that an innovative solution can be developed on it....
Dear Friends, FY 17 was the year where global economy had seen various shades be it USA or India or for that matter any other economy in the world. FY18 is going to be very different as already in the initial 2 months we had noticed ups and downs (JVs, Collaborations and scams etc..) with so much of excitement around. Marketing is no different, this industry had matured overtime to co-op up with the news that makes headlines with future of 4G plus. I would also like to sincerely THANK YOU for taking time out and read my articles on Digital Marketing sequence. This is my fourth article on Digital Marketing to help everyone grow in their own ventures. In this article, I will be focusing on “FY18 trends to watch out for by Digital Marketing Strategists”. Last article I wrote was focused on “ Tangible and InTangible Benefits of Digital Marketing? ”. “Your time is limited, so don’t waste it living someone else’s life”. Steve Jobs, Cofounder of Apple Thi...